International House of Blah
Ok, here's my guess. IHOP has acquired the swimsuit competition from the
Miss America pageant? International House of Bikinis!
@andyjaggy - American Fork, UTSeveral really good ethnic
restaurants--usually family-owned--- in Sandy and the valley in general have
come and gone, because many families go to those buffet joints, or
Cheapo-Pizza--or those over-priced chains you mention, which are only so-so.Utah is severely lacking in truly great restaurants.
International House of Botulism?
It will still be overpriced and mediocre food no matter what the name. Eating
out has become such a rip off these days, particularly in big chains places like
Ihop, Chilies, Applebees, etc.........
International House of Bagels.
My guess is that they'll use the "b" as an ongoing focal point to
promote whatever is on special each month/season... "bacon" when they
have a bunch of bacon dishes; "battered shrimp" or "barbeque" in
the summers, etc.Having the "b" become a device for
promotions can be a clever way to keep the audience's attention where they
keep guessing about what the "b" stands for each month.IHOP
probably perceived that not too many foods start with "p" so the name
change helps expand the overall campaign's opportunities for featuring
novelties every so often.
Name change means nothing. Serve some healthier and better quality food if you
are going to charge so much.
The new logo looks like a bandit mask. I wonder if that has any thing to do
with their high prices?
so IHOP is changing an established and recognized name after decades?
That's changing boats in mid stream. Not a good idea.All they
are doing is turning the "P" upside down and making it a "b" I
wonder what overpaid genius came up with that idea. Maybe he just wanted to add
the smiley mouth under the two circles made by the "P" and "b"
to make it look like a smiley face.
Breakfast. Oh, the suspense.