The hard work thing is the most critical. While it has improved in the last
couple of years, there has been a trend in the last decade to get new hires who
expect top level compensation but want to work 40 hrs. per week or less. In a
down economy, hard work is even more important. If your employer is not making
money, they will cut unproductive people. If you are a hard worker, you make it
more likely that your company will not be losing money and that, if there are
cuts, you won't be one of them.