State tourism launches winter ad campaign

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  • Brother Chuck Schroeder A Tropical Paradise USA, FL
    Nov. 20, 2010 1:09 a.m.

    I would prefer to be in a Tropical Paradise, in FL. So it's true, Utah Office of Tourism unveiled its $1.1 million campaign, humorous "snowflakes" touting the virtues of "the greatest snow on earth advertising it's winter in Utah and the campaign of heavy snowfall on powdery slopes, includes three new 30-second commercials that will rotate on 13 national cable networks beginning in January. I guess that's better then hearing about a state park ranger was in critical condition after being shot three times and now a manhunt was under way to capture the assailant. Or that the the Controlled Substances Advisory Committee, a legislative panel made up of health professionals, law enforcement and others plans to review Ivory Wave, one of the latest designer substances to be sold in smoke shops in the area. It is packaged as a bath salt, but users reportedly snort it to get a cocaine-like high. Or even suspensions on driver's licenses for teens who have been arrested while drinking and driving may get more lenient. Or perhaps a foursome rewarded for helping solve Tooele County cattle shooting crime, or the illegal's that flock there.

  • Mrclark Leesburg, VA
    Nov. 17, 2010 10:12 p.m.

    Idea: To really show how long it takes to get from plane to lift: Film getting off a plane and driving to one of the ski resorts, then speed it up so that people can see that you can really go from plane to lift in less than an hour (not just drive in less than an hour).