SALT LAKE CITY — Uber announced a new feature that will allow Denver’s patrons to buy train and bus tickets within its app, The Verge reports.
Denver residents can use Uber’s app to buy tickets from the city’s Regional Transportation District, which runs the city’s buses and trains, according to The Verge.
The company said ticket prices will be the same as through other options.
- “For the first time ever, taking an Uber trip can mean taking public transit,” Uber Head of Transit David Reich said in a statement, according to TechCrunch. “We are excited to expand our collaboration with RTD and Masabi to make Denver the first city in the world where riders can purchase transit tickets and ride public transit seamlessly through the Uber app. With this step, we are moving closer to making Uber’s platform a one-stop shop for transportation access, from shared rides to buses and bikes.”
Why it matters: “It’s the first step in the ride-hailing giant’s high-stakes quest to become the de facto smartphone app for all modes of transportation, not just cars. It’s Uber’s chance to blunt some of the negative effects its rising popularity has had on public transportation,” according to The Verge.
Future: Uber has only launched this in Denver right now. But Masabi handles the tickets for a number of agencies throughout the world, including Metrolink in Los Angeles, New York’s MTA and Boston’s MBTA, TechCrunch reported. So there could be more cities introduced in the future.Comment on this story
- “We know convenience is the No. 1 reason people choose a transit option, and we truly believe that a multimodal public and shared private approach will be a key part of encouraging more people to take fewer private car journeys, reducing congestion for all,” Masabi CEO Brian Zanghi said in a statement. “By making public transit tickets available through Masabi’s Justride SDK in the Uber app, we are making this a reality for the first time, helping more people seamlessly and conveniently discover and access public transit services.”