RIVERTON — Dozens of promotional posters used to sell Liberty Bonds and boost American patriotism during World War I will be displayed at The Old Dome Meeting Hall through Wednesday, March 6.
The posters, part of a larger public relations effort to generate support at home for the war effort, used simple, emotional imagery and messages. The program also included movie reels, newspaper and magazine articles, pamphlets, exhibits and public speeches, although the posters proved most effective.
Nearly 700 posters were created by some of the country's top advertising illustrators and then distributed to states. The program was managed by the Committee of Public Information, which President Woodrow Wilson created following the entry of the U.S. into the war in 1917.Comment on this story
Through this exhibit, viewers can experience how an advertising campaign can stir patriotic feelings and unite people toward a common goal. They can analyze the similarities between soldiers of 100 years ago and today, contrast the depiction of American soldiers with enemy solders, and consider how the colors and wording affects them. They can also consider how these 100-year-old posters would work in today's world.
This exhibit is presented through the Utah Division of Arts and Museums Traveling Exhibition Program. The Old Dome Meeting Hall, 1452 W. 12600 South, is open to the public Monday through Wednesday, noon to 5 p.m. A special exhibit open house will be held on Tuesday, Feb. 12, from 6 p.m. to 9 p.m.