Chipotle Twitter Screenshot
The company announced its Boorito deal is returning, offering customers $3 burritos on Halloween.

Chipotle is coming out with a downright scary deal for Halloween.

The company announced its "Boorito" deal is returning this Halloween. Customers will receive a discounted $3 burrito if they wear a costume to the restaurant.

According to the company's website, "Determination of whether a ‘costume’ qualifies for the offer is at the sole discretion of Chipotle restaurant personnel."

The deal has made national headlines, including Fox News, MarketWatch and Bloomberg.

Customers can also win a free year’s worth of burritos by simply texting BOORITO to 888222 by Oct. 31.

The winner will earn 52 free burrito cards (each card is worth $10) that can be redeemed at participating restaurants. That equals out to free burritos for each week of the year.

“If you can eat one a day, this grand prize will only last you a few wonderful, carb-filled months,” according to

The sweepstakes is only available to those in the contiguous U.S. and the District of Columbia. Utahns can find a full list of Chipotle locations here.

Social media users celebrated the promotion.

Chipotle will hope its deal will help its sales figures. Analysts told Yahoo! Finance that its recent queso dip promotion, which launched on Sept. 12, has led to disappointing sales.