Mandel Nfan, Associated Press
FILE - In this Jan. 20, 2015, file photo, President Barack Obama delivers his State of the Union address to a joint session of Congress on Capitol Hill in Washington, as Vice President Joe Biden applauds and House Speaker John Boehner of Ohio listens. Obama had some high profile victories last year, but his State of the Union proposals were not among them.

WASHINGTON — Wired up, and ready to go.

President Barack Obama is pushing his State of the Union address further into cyberspace this year with appearances on YouTube and Snapchat.

The White House says Tuesday's address will stream live on YouTube, giving viewers another way to watch. Then Obama will sit down Friday with three YouTube celebrities for a live interview from the East Room.

Ingrid Nilsen, a 26-year-old known on YouTube as "Missglamorazzi," will interview the president. So will Adande Thorne, a video game enthusiast known online as "sWooZie," and Destin Sandlin, who makes educational videos.

The White House is also debuting a Snapchat account with behind-the-scenes images of the speech.

The social media blitz continues Obama's campaign to reach Americans who don't watch the speech through traditional channels.