Scott G. Winterton, Deseret News
BYU coach Dave Rose answers questions on March 18, 2011, after practice during the NCAA Tournament at the Pepsi Center in Denver, Colo.

Will Dave Rose use this year's success and fame as a springboard to a school where he can make more money and increase his chances for a national title?


He's certainly earned the right to listen to offers, be courted by prospective buyers and see what's out there. That may come in a week or two, no question.

But in the end, I believe he will return to BYU and lead the Cougars into the post-Jimmer Fredette era. Others more connected than I am agree.

Rumors are out there that certain schools are going to pull up to his house with a dump truck of money and buy him.

Others say Rose is unhappy with the switch to the West Coast Conference in 2011-12.

I think Rose might have his days wondering about the future, but he's also motivated by challenges and he likes the unique test of doing things BYU's way.

I've also been told that if it comes down to it, BYU will do everything in their power to secure Rose — in BYU's way. And that's not entirely all about the coin. Never has been, never will be. But there will be some cash talk.

But money is money. The IRS gets more than half of it in that tax bracket. His faith will get another 10 percent.

Here are 10 reasons why Rose returns:

1. He'll have to look into the faces of mission-bound Kyle Collinsworth and his brother Chris, Steven Rogers and UCLA transfer Matt Carlino and say he's bailing. He'll have to quit on helping Brandon Davies return to BYU after placing him on BYU's bench in the NCAA Tournament. Not going to do it.

2. He'll need to repeat that conversation with his two up-and-coming seniors, Noah Hartsock and Charles Abouo, and tell them good luck, but he's gone. Not happening.

3. He'll need to contact Tyler Haws in the Philippines and say he knows Elder Haws committed to him, but he's not keeping his end of the bargain to coach him when he returns. Not going to do that.

4. He'll have to make that same phone call to recruit DeMarcus Harrison in North Carolina and tell him, "Remember how I said this is the place? We'll, it isn't." And repeat that to other recruits, including siblings of Haws and Jackson Emery. Not happening.

5. He just finished building BYU basketball into an annual championship team. The Marriott Center sold out its final half-dozen games, something BYU fans have not seen in 30 years. He's not leaving that to start over at a program that'll ask him to introduce himself to the alumni with unfamiliar faces. He'd hate it.

6. His parents, some very close siblings, his children and grandchildren live in Utah. Seeing them whenever he wants to is priceless. His clan isn't moving.

7. He knows the Jimmer era is a unique, once-in-a-lifetime deal. So why leave what it brought his program for someone else to benefit from in terms of exposure, legacy and recruiting? Not happening.

8. He has an ironclad relationship with his boss, athletic director Tom Holmoe, who hired him without a job search and no Division I head coaching experience. He knows Holmoe has done everything — including rewriting contract renewals — to show him respect. He's not leaving that to take orders from a relative stranger.

9. Add up the support Rose has received from BYU's Coaches' Circle (a group that funds salaries), the community in his fight against cancer, access to private aircraft, and the greased skids he's been given to make his work comfortable. He's not bailing on the "culture" dedicated to his success. He is not Rick Pitino, Billy Gillispie or Roy Williams, who have moved to greener pastures for a run at the top. He is more like LaVell Edwards than people in Provo recognize.

10. He knows the power of ESPN. That's exposure he has not enjoyed at any time during his six years as BYU's head coach, and now he's an ESPN partner on June 30. He's not bailing on the media mothership that invested in his future program.

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