What do women want in a swimsuit?

• 84 percent want a suit to hide trouble zones.

• 97 percent want more flattering fits and styles.

• 57 percent want a suit to minimize or enhance a waist.

• 25 percent want a suit to minimize their hips or thighs.

• 10 percent want a suit to enhance a bust.

• 50 percent want a suit with a tummy-control panel.

• 45 percent want a suit with all-over control.

• 44 percent want full-coverage bottoms.

SOURCE: 2008 Lands' End swimwear survey

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Tips for fitting your body type

Rectangle: Balanced hip and shoulder measurements but no waistline

• Details such as shirring will help define the waist.

• A suit with tummy control can shape a waist.

• Princess seams can add shape and definition.

Triangle: Hips are wider than shoulders and bust

• Darker shades on the bottom will visually minimize your lower-half.

• A halter-style top can make your bust look fuller.

• A suit with wide straps may broaden your shoulders.

Inverted triangle: Shoulders and bust are wider than hips

• A skirt can add more shape to your lower half.

• A wide, square neckline creates the illusion of narrower shoulders.

• Straps in the back offer support.

Star: Balanced hip and shoulder measurements

• Buy mix-and-match separates for flexibility in creating a style.

• Look for suits with a built-in bra for added support.

• Suits with adjustable leg-heights and necklines work well with this type.

SOURCE: Lands' End