ST. LOUIS — After 122 years in St. Louis, Sporting News magazine is heading south.

The publication once known as the "Bible of Baseball" for its devotion to box scores and statistics is moving to Charlotte, N.C., home to its parent company, American City Business Journals. Last summer, online operations for, previously housed in both New York and St. Louis, were consolidated in Charlotte.

The move was announced Friday by Ray Shaw, chairman of American Cities. Several calls and e-mails to Sporting News and American City officials were not returned on Monday.

The loss isn't a major one economically for St. Louis — Sporting News employs just a few dozen people who work out of an office building in suburban Chesterfield.

But the loss of the respected publication long a part of the St. Louis journalism community is certainly a blow to the psyche of the region.

Sporting News was founded by Alfred H. Spink as an eight-page broadsheet in 1886. Spink was a former newspaper writer and a director of the St. Louis Browns.

Sporting News quickly emerged as a favorite for hard-core baseball fans, who turned to the publication for box scores, game summaries, even minor league coverage.

Regular coverage of pro football didn't begin until 1942. Basketball and hockey were added that winter.