Kirstie Alley and Jenny Craig may have gone their separate ways, but the one-time "Fat Actress" isn't giving up on the weight-loss industry.

"After lengthy negotiations, regretfully the Jenny Craig Company and I did not come to an agreement to continue as their spokesperson," Alley said in a statement posted on People magazine's Web site Tuesday.

Alley, 57, told People that while her experience with Jenny Craig was "extraordinary," she wants "to create something new that will help millions of people end the seemingly never ending fatty-roller coaster ride."

Alley said she intends to develop her own weight-loss brand with plans to launch in 2009.