Motown founder Berry Gordy says the ailing music industry can reverse its slide if it puts the focus on good music.

"When you get through all of this, it still gets back to the creativity — how good are you?" Gordy said as he accepted an award at a luncheon honoring him and producer Jimmy Jam on Friday in Los Angeles.

"You can't replace talent — it's the song, stupid," he added.

Gordy made music history by launching Motown Records in Detroit decades ago, creating the "Motown sound" with acts like the Supremes, the Temptations, Stevie Wonder, the Jackson Five and other legendary acts.