Austin Collie's comments regarding the temporal rewards of good living were not inherently offensive. Indeed, it is refreshing to see anyone acknowledge the root of their successes is a higher power. His comment struck a nerve, however, because it was spoken within the context of BYU athletics an institution where the line between spirituality and worldly ambition can become somewhat blurred.While most sports can be viewed as positive, character-building activities, there are also efforts to consecrate football and other select programs to something higher altogether. From alluding to scripture in marketing campaigns and media appearances to aggressive fireside recruiting, the attempt to dress fame and money-driven sports in spiritual clothing rubs some observers the wrong way. One must wonder how long BYU can walk this thin blue line before stumbling in their desire to join together what may be ultimately incompatible.