Grant Nielsen and Amanda Dickson of KSL (AM-1160) are back on top as the No. 1 morning show for adults.
According to the latest rating estimates from Arbitron, "Grant and Amanda" have an 8 percent audience share. That's 0.2 better than runner-up Dain Craig and Peggy Ijams of KSFI (alias "Fm-100"), who held the top spot last winter.Percentages for every morning team seemed to go down in the spring.
Last winter, "Dain and Peggy' had a 10.7 percent share, while "Grant and Amanda" were second at 9.0.
The approach of the two morning teams is quite different. KSL updates listeners on the latest news, weather and traffic in a detailed fashion with no music.
KSFI, meanwhile, focuses on lots of easy listening music and only the barest essentials in news, weather and traffic.
For whatever reason last spring, Wasatch Front adult radio listeners, ages 25-54, preferred the news over music.
The other big news is that the KFNZ morning sport talk show with David James, Gordon Monson and Ron Boone has jumped to fourth place on the strength of a high interest in the Utah Jazz.
The 7-10 a.m. weekday show was in the top 10 previously, but Jazz fever and a great sports talk show have helped double their audience.
- Here are the Arbitron radio estimates for radio listeners, ages 25-54, Monday to Sunday, 6-10 a.m., for the spring of 1998:
1. "Grant and Amanda," KSL-AM (8.0 percent share); 2. "Dain and Peggy," KSFI (7.8); 3. "Married with Microphones" (Dickie and Angel), KODJ (6.7); 4. David James, Gordon Monson and Ron Boone, KFNZ (5.8); 5. "The Freak Show" (Mick, Allen and Roxy), KURR (5.7); 6. "Fisher, Todd and Erin," KISN (5.6); 7. "Johnson and Johnson," KUBL (5.5); 8. Country Joe Flint and Dick Jacobson (4.2); 9. (tie) "Bob and Tom" (national syndicated show) and Jon Carter and Andrew Peters, KRSP (4.0).
- RADIO HAPPENINGS - "Abby and Wren" on KUMT were so inspired by the story of Russian teenager Masha Halkin, who is recovering from surgery in Salt Lake City to repair burn wounds, that they sent her to Tuesday's Elton John concert at the Delta Center . . . Tom Barberi on KALL said Tuesday that Americans are wrongly paying $40 million for the investigation into President Clinton's alleged misconduct when Hillary Clinton should simply be paying for a private investigator into the matter . . .
History was the subject Tuesday for "Community College" with Jimmy Chunga on KENZ . . . The "Z-Morning Zoo" on KZHT Tuesday let listeners vent their frustrations with their bosses . . .
"Fisher, Todd and Erin" on KISN gave away Parade of Homes tickets to lucky listeners . . . A free two-year lease on a Honda Civic is the prize in a new "Johnson and Johnson" contest on KUBL . . . A Mach One Mustang is the prize in a new "Dickie and Angel" contest on KODJ . . .
"Tom, Rick and Dawn" on KKAT this week qualified listeners for a $200 shopping spree at the Park City Factory Shops. FM-101.9 will also celebrate the 60th anniversary of the Tracy Aviary Saturday, Aug. 15, 9-11 a.m., with a birthday cake, prizes, contests and DJ appearances.