I would like to alert your readers to a highly inflammatory, biased and very inaccurate portrayal of funeral service in a recent U.S. News and World Report.

Funeral directors are astute business people who realize that if a family is dissatisfied in any way with the services or prices, that family will not be back. Funeral directors practice solid business ethics and are closely watched and regulated by the FTC, OSHA, EPA, ADA, IRS as well as local and state regulatory agencies.Although funeral service is a caring and compassionate profession that helps facilitate the celebration of life, it is also a business. Businesses, to survive, must make a profit. In order to make profit, a business must have a reputation in its community for treating its customers honestly.

Choosing funeral or memorial service options is a very personal decision that often reflects the customs and values of each family. You can determine, in advance, what services and costs you are most comfortable with by visiting a funeral director in our community who has a good reputation and is a member of the National Funeral Directors Association.

Richard Myers

Past president,

National Funeral Directors Association

Myers Mortuary

of Ogden, Roy, Layton and Brigham City