Some people who want to take a Caddy for test drive in two American cities may get a bonus - they can keep the car for up to two days.
Cadillac said Thursday it will allow the longer test drives for selected customers in Atlanta and Cincinnati starting in May under a pilot program that will run through September. Typically, test drives last no more than an hour - and under the watchful eye of a car salesman."The emphasis is on time, place and convenience," Cadillac general manager John F. Smith said of the new service program.
Smith said it marks the first time an automaker has offered such a convenience. Smith said the General Motors Corp. division may expand parts or all of the program to other dealerships if the pilot is successful.
Cadillac customers also will be able to purchase new cars from their homes or offices and have them picked up from work or at home for repairs and returned.