Pamela Crocker has been hired as quality coordinator by CIGNA HealthCare of Utah. She is a registered nurse and previously worked at CIGNA HealthCare of Florida. Russell Sellers has been hired by Uinta Business Systems to direct a new service division. He founded the Provo-based Wasatch Web Group. Natalie Segall has joined Zions First National Bank as a trust and estate planning consultant. She received her law degree from Ohio State University. Rudd J. Conover has been named an associate at EWP Engineering Inc. He has 16 years' experience on wastewater design and operations projects and was project manager for the Central Davis County Sewer District clean water plant. Scopes-Garcia-Carlisle Advertising, Marketing and Public Relations has hired JaKell Jackson as an art director. She is a Utah State University graduate and previously worked for ADVO. Eric Goodliffe has joined CB Commercial Real Estate Group Inc. as a sales associate in the retail division of the Salt Lake office.