VITAL STATISTICS

Age: 55.Where born: Duncan, Okla.

Family: Wife, Lori; children, Lauren, Derek, Adam, Austin.

Education: Vanderbilt University, 1963; Baylor College of Medicine, 1967; post-graduate work and residency at University of Utah and laser and retinal surgery fellowship, Atlanta, Ga.

Primary products: Vision correction procedures and cataract, retinal, glaucoma and cosmetic surgeries.

Primary markets: People visually impaired due to nearsightedness, astigmatism, cataracts, glaucoma or other eye-related problems, which covers a large number of people.

Number of employees: 50.

Annual sales: No response.

PERSONALITY PROFILE

First "real" job: Bagging groceries at the A&P grocery store, Dallas, Texas, at age 15.

Management style: I manage with the patient in mind whatever the problem, however small or even if it is the exception. I try and resolve it so that our patients have a quality experience.

Strategy for success: Taking risks.

A memorable failure: Not thinking big enough in terms of business growth. Taking too small steps when the bigger step would have proved more beneficial.

Heroes: John Stockton. He is extremely focused on the task at hand. He shuns the public life in order to focus on the team and the game. Alexander the Great because he was a great conqueror but was kind to those he conquered.

Leisure time and hobbies: Jazz games, tennis, traveling, movies, dinner with my family.

Favorite book and movie: Books, "Presumed Innocent" and "Undaunted Courage"; movies, "True Lies" and "Titanic."