Utah County on the cutting edge of cuisine?
Yes, the same Utah County where the collective population of large families and married-student couples means limited food-budget dollars are spent on the likes of Ramen noodles and macaroni and cheese. Where the phrase "fine dining" means driving the family to one of hundreds of fast-food restaurants along State Street. Where folks take great pride in their Jell-O salads.Cleanse your palate, Utah County. Get ready for the latest taste to tempt your tummy.
That's right - the canned, spiced luncheon meat made by Geo A. Hormel & Co. since 1937 and shipped overseas during World War II to help feed the troops now has gone health-conscious.
Spam Lite comes in a 12-ounce can and sells for the same price as traditional Spam. (Maybe Hormel can take a lesson from Coca-Cola and call the old variety "Classic Spam?") But Spam Lite has 30 fewer calories per 2-ounce serving than regular Spam, as well as 25 percent less fat and 25 percent less salt. Spam Lite is also lower in cholesterol.
How does Utah County fit in with Spam Lite? Along with the rest of Utah's metropolitan Wasatch Front, Utah County has been part of a five-area test-market for Spam Lite since early February. Other areas include Phoenix, Denver, Hawaii and the Carolinas.
That's pretty heady company, don't you think? So what if most food fads are created in Europe or along the East and West Coast metropolitan areas. When Spam Lite becomes a household favorite, we can say that Utah County, in part, helped it get its start.
Wait, there's more.
Hormel is scheduled to start advertising Spam Lite in its test markets sometime next month.
Can't you just see it now - a Spam Lite promo message scrolling across the electronic scoreboard at Cougar Stadium during a BYU football game this fall, and the crowd responding with ecstatic, alternating chants of "Tastes great!" "Less filling!" "Tastes great!" "Less filling."