Frank Sinatra, one-time idol of bobby-soxers who became a show business legend, evokes nostalgia these days, but as he turns 75, he's still doing it his way.

Known as the Chairman of the Board, Ol' Blue Eyes, the Voice, just plain Frank or simply Sinatra, the crooner is belting out standards for still another generation of pop music fans.On Tuesday, the eve of Francis Albert Sinatra's 75th birthday celebration, the entertainer returns to an arena near his New Jersey hometown of Hoboken to begin a yearlong world tour designed to fulfill a lifetime yearning - performances in the Soviet Union and possibly China.

"There are no words that can truly describe Frank Sinatra - magic, charisma and talent - they still don't accurately capture the aura about him," said his former publicist, Lee Solters.