Bruce Willis has been a frequent cover boy for the supermarket tabloids' yellow journalism and he enjoyed turning things around and playing an unscrupulous reporter in "Bonfire of the Vanities." "I get a chance to take a shot at the journalists who take shots at me," Willis says in Premiere magazine. "This is very much in line with my personal opinion of most of the news media." Nonetheless, Willis says he was criticized for not making the character more reprehensible.