The Intermountain Chapter of the Public Relations Society of America says the majority of its members do not compile personal information on journalists and public relations officials - a practice which Intermountain Health Care has used, but is now re-evaluating.
Elese Adams, president of the Intermountain Chapter, said the organization polled a cross-section of its nearly 100 members after disclosure this week that IHC had been making media "monitoring reports."IHC officials said they initiated the reports on the advice of public relations consultant John Ward, who contended it was common practice.
But according to the society, such dossiers are not common. In fact, of the 45 society members who responded to the survey, 43 said they or their companies did not collect dossier data. Only two members said they did maintain such files.