Oregon farmers are kicking off their second annual Oregon Days product promotion this week in Utah and Idaho and consumers can expect to see advertisements in this weekend's newspaper featuring a variety of Oregon foods.

Representatives of Oregon's Agri-Business Council met with Utah agriculture officials at the State Capitol Wednesday and discussed not only Oregon's many commodities which will be appearing soon on Utah and Idaho grocery store shelves, but opportunities for the three states to share information about marketing and promotion that can benefit all three.Pat Shannon, executive vice president of the Oregon Agri-Business Council, told Utah Department of Agriculture officials that his state has been promoting its commodities nationally and overseas through advertising campaigns and trade shows for more than two decades and has had great success marketing farm products throughout Asia, the Middle East, Europe and Scandinavia, Canada and in practically every country in South America.

This year, 19 food producers and agri-businesses representing more than 140 products are involved in a promotional campaign called Savor the Flavors of Oregon.

The promotion, which will run through August in Utah and Idaho, is being supported by newspaper and radio advertising as well as in-store displays and includes a special vacation sweepstakes offering trips to seven different localities in Oregon.