Separation between Corporation and State.Do not sell out more of our
public welfare to the biddings of privateers.Do not Teach the
children that we ought to sell out to the highest paid advertising firm.Those who practice the so-called 'art of deception'... have NO
place in the management of our educational system.
School districts did not choose bus advertisements without some concerns. The
chief concern is that education is so poorly funded in Utah.
Could you imagine police departments so underfunded that they have to sell
advertising space on their cars? I guess the message the state is sending is
true--children are a very low priority.
Steve Cottrell,I agree with you that children are priority. 1 - When is an ad not appropriate for being displayed on school bus? Where do
you draw the line? 2 - Advertising fads, T.V. shows, products...
sends messages to children. The potential level of parental disagreement about
these ads is astronomical.The truth is, there is no need to
complicate something unnecessarily. This approach also isn't very
forward-thinking.It's remarkable how much effort people are
willing to give to circumvent actual work we should do in the first place. I do
it all the time myself. I try to bring too many grocery bags in at once instead
of making 2 trips to a car 25 feet away (fyi, the 2 trips would be far
easier).It would be easier to just give schools what they need and
hold people accountable for spending efficiently. Circumventing problems with
solutions that only complicate is unlikely to solve anything.
This strategy is being used in many states across the country. I don't
like it, but it shows initiative in finding sources of income in cash-strapped
schools where education isn't important. I saw a news broadcast that
featured the "7-Up bus" and the "M&Ms bus" -- and kids knew
which ones to get on.A few years ago, USA Today had an article where
a school was selling "ad space" on hand-outs and tests for students.
The ads were modest -- often purchased by parents with positive messages for
their kids to do well on the test or in school in general. However, an
engineering company began taking more and more ad space on math tests as a means
of getting kids aware of engineering as a career choice. In their minds, kids
saw enough fast food ads and knew the companies by name, but kids didn't
know the names of companies that they'd likely be working at if they kept
up with math.All in all, the ad concept can work. I think the Post
Office could put ads on its mail trucks as well!
So Jordan only made $40,000 in their first year but somehow Davis will make
$200,000? Sounds like the educators have been bamboozled by the advertisers.
Hey more power to them, let the little rider learn early that government
entities can only function if producers in the marketplace pay the bills.
The unintended consequences of this decision will be many. One for example is
the limitation of the kinds of adds allowed. Nevada wanted to have ads on their
mandatory fish and hunting proclamations to reduce costs. But if they did they
risked having ads for prostitution because it is legal in some counties in
Nevada. If they had advertising and refused to allow advertising for any legal
activity, it would create liability for lawsuit. Lawsuits which are expensive,
and which the state probably would have lost in court. Equal access is expensive
to defend. What other unintended consequences remains to be seen.
As long as the ads are tasteful, I don't see any problems with the idea.
The money earned from fundraising in this fashion would need to be a matter of
public record, but otherwise, what's the big deal?
Better idea: advertise casinos and then rent the buses out to people that want
to head west to Wendover...whatever it takes to get a buck or two for our