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Comments about ‘Chick-fil-A: Culture war in a chicken sandwich?’

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Published: Saturday, July 28 2012 8:26 a.m. MDT

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zabivka
Orem, UT

Looks like despite all of the support locally and in the Midwest for Chick-Fil-A, overall its brand has taken a major hit from all this. The comment field won't let me share the link, but if you Google "YouGov BrandIndex chick-fil-a" you'll see the results.

In the Midwest, the brand actually saw an increase for a week following the comments by Cathy, and then went back to normal. Elsewhere, brand popularity has fallen considerably.

It's very interesting to see how things like this affect a company's image.

A voice of Reason
Salt Lake City, UT

Rather than form some sort of insightful comment here- I'm going to Chick-fil-A, getting me some grub, and supporting a cause I believe in!

Yay for freedom! :)

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