Comments about ‘Deseret Book Top 10’

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Published: Wednesday, Jan. 5 2011 8:00 a.m. MST

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Springville, UT

Are these products truly THE best selling, listed in order of total sales? Or are they simply the top products being promoted?

Deseret Book has a history/habit of using the term "best selling" quite loosely. You'll note that nearly all authors (and artists) are described by Deseret Book as "best selling author [or artist]."

Please be more clear in your description of these periodically reported lists. I think we'd be more interested in knowing the facts regarding what products really are the top sellers.

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