Comments about ‘Bucking trends, Utah's Mormon neewspaper sees gains’

Now if the D-News would just go back to afternoon delivery, I'd start subscribing again. The news is so stale by morning that it isn't work reading. At least in the old days of the afternoon delivery the news from earlier in the day that made it into the paper by the deadline made the paper seem up to date and fresh. That's why I never subscribed to the Trib. Because the news was always stale.

I get a little frustrated by both newpapers in town and how they almost write their stories to fule the fire of the LDS vs. Non-LDS. I say we the people take a stand and don't let it fire us up. Let us be neighborly to one another regardless of differences. Making the news "more Mormon" will only upset others. Just report the news. That's all we need and let us as people be bigger than writing things we would never say inperson to one another on these boards. I've got a long way to go but I'm going to start trying to be a better neighbor regardless of belief. Let's show we're bigger than what the news paper sees us as.

How about you just report the news instead of making it "more Mormon!" Non-Mormons read the paper too!

I agree with KIT. The Tribune seems to exist only to bash, mock or criticize the LDS church and LDS people at every opportunity. The Deseret News is too devoted to counteracting the Trib. I'm LDS, but I don't want "LDS-flavored" news or LDS-bashing. That's why I seldom read either paper. How about some professionalism?

I'm not so sure that either of these papers can be professional. Being professional is out the window a long time ago. The bottom line is the almighty dollar for both.

KIT and others, did you not read the article carefully? Nobody was talking about reporting the news with an LDS flavor. Instead he was talking about topic selection. "More Mormon" means they are going to write more about stories that might be interesting to LDS readers. Like the stories on California's Prop 8. Nobody is talking about turning the D-News into an LDS propaganda paper, because nobody wants that.

To the commenters at 1:15 and 1:22,

You both are opposed to the Deseret News becoming "more Mormon" and you want them to "just report the news." Well guess what? That's what the Tribune did, and it's putting them out of business!

If the business model you're suggesting actually worked, the Trib wouldn't be on the verge of going under, would it?

Like it or not, making the news "more Mormon" sells papers and keeps the company on a good footing.

I agree. Its not propaganda, it's what people are interested in. If the papers focused on the fluctuating salt content of the dead sea, no one would read it... regardless of whether or not its news....

Make sure you people are READING before you VERBALIZE yourself.

I think the Deseret News does a great job. I miss spreading out the entire paper at the breakfast table (and clipping the Sunday coupons) now that I live out of state, but I enjoy reading it online on a daily basis.

yeah, There are more nonmembers in Utah now, so DesNews should be fair by letting the nonmembers have a fair shot and say at each of the blogs they post so as to even out the score. I am tire of the anti nonmembers.

I transfer every 2-3 years and have lived all over the world and reading the Desnews keeps me tuned into "home". It is on the short list of about 5 sites that get hit everyday. Bank, Espn, Hotmail,Desnews and CNN. I am so boring....day after day. So I like that I can choose to see the Mormontimes articles and the like, but I think that the Mormon content is at the max acceptable level. Much more and I think I might cut back on reading it. And this comes from a Branch President.

Who cares?

Re "More Mormon" @ 1:52---Have you not realized that the Deseret News already is an LDS paper? Whether that's "propaganda" depends on your personal point of view. That LDS slant is why people who want objectivity in news reporting don't depend on local reporting by newspapers any more. About the only objective source left is the Associated Press. You think "more about stories that might be interesting to LDS readers" is objective? That's called pandering to a particular audience--what Fox News has done for years. Re "ME" @ 2:10---Oh, I'm sure you're the best reader out there and the rest of us are children by comparison, but "VERBALIZE yourself?" What an interesting term! Now that you've had time to think, what did you really mean?

The Deseret News can be a bit like "news lite" but I really appreciate that it doesn't have a negative agenda. It is covering an LDS relgious/cultural niche that no other outlet recognizes, and doing so in in a professional manner. I could see the day when it is no longer attached to a specific geographical region but rather serves the LDS community where ever it is, including non-English editions. Like the Christian Science Monitor.

But I think most of us agree, no matter what our religious affiliation, that if we start to sense propoganda in what we are reading, we will look elsewhere.

I'VE BEEN READING THE DESERET NEWS ONLINE FOR SEVERAL
YEARS NOW AND READING THE PRINT EDITION SINCE MOVING
TO SALT LAKE LAST AUGUST.I DO APPRECIATE THE LDS
SLANT OF THE DESERET NEWS BUT FIND THE SALT LAKE
TRIBUNE MORE OBJECTIVE ON SOME THINGS.I'M FROM LOS
ANGELES AND HAVE 3 MAJOR NEWSPAPERS,THE LA TIMES,THE
LA DAILY NEWS AND THE ORANGE COUNTY REGISTER.OF THE
THREE,ONLY THE LA TIMES APPEARS TO BE ON THE VERGE OF
CEASING PUBLICATION DUE TO THEIR PARENT COMPANY'S
BANKRUPTCY.SALT LAKE STILL HAS ROOM FOR 2 NEWSPAPERS.
I ENJOY READING BOTH.

"The Deseret News will survive because the church wants it to," said Morton, president of media consulting firm Morton Research Inc. of Silver Spring, Md.

I predict that Deseret Management Corp. will soon dump the NBC affiliate from KSL TV. KSL radio and TV will unite their facilities with KBYU who already are located at Triad in SLC. The KSL building in Triad is solely owned by Deseret Management.

The church has their own satellite system and enormous radio transmission power from KSL radio.

Broadcasting and news in Utah and the inter mountain West are going to change dramatically in the next few years.

I like having the Deseret News available on line. Thanks for information.

I live out of town and do, in fact, read BOTH papers online. However, being LDS, I appreciate, for the most part, the extra articles that the DeseretNews prints that cater to my religious preferences. The DeseretNews will add EXTRA stories about my religion and some of what's going on around the globe with it whereas the Tribune doesn't. This isn't news being reported with a Mormon twist, it simply is EXTRA articles that I won't find in the Tribune. Let's be honest here, how long has the Tribune had the FLDS links on it's online page? Forever? They are, traditionally, the liberal view to what is going on while the DeseretNews is the conservative view. Anyone else disagree? Since that is basically how it is, and since I'm NOT a liberal individual, I prefer the DeseretNews. I am sure they know that there are probably the greater majority of Mormons out there who feel the same way, so it brings them more subscribers. The Tribune only has the Mormon haters to try to cater to. (However, the haters get to post in the blogs their Mormon bashing rhetoric.) Good with the bad.

The Deseret News does not at all attack non-Mormons. It simply reports some news stories that would be of particular interest to LDS readers. I read the Deseret News precisely because it covers these LDS-focused stories. I like to learn about things that members of my church are doing around the world.

Where did you get you stat or information that there are more non-Mormons in Utah now?

I doubt that's true, but then again I don't try to find those types of stats in my spare time.