Published: Monday, Sept. 19 2011 7:00 a.m. MDT
Way to go, Netflix, I think you have put yourself out of business. You don't
have ours anymore. And the new name is dopey.
What kind of a deceptive headline is that? I received the CEO's email. They ar
not stopping thE mailing of DVS's. They are simply changing the name to avaoid
confusion between the on-line streaming and the DVD mailing operations. Wow,
rake other DN headlines also slanted/misleading?
They are not saying goodbye, but renaming the DVD service. Put on any headline
to reel in the reader, duh.
Agree with the above post. Completely deceptive headline. While Qwikster is a
new name, it is Netfilx that is focusing on DVD's only. Nothing is changing but
a name they are adding.
Not entirely true. They have separated the businesses so that they can operated
independently of each other - each will have their own teams, websites, etc. To
the subscriber, however, it appears as a simple name change, but behind the
scenes there is more going on than a simple name change.
NetFlix is building a new brand and Q-W-I-K was the best option they could come
up with? Hope that works well for them. Looks like radio advertising is out.
Some unavailable similar names were Quik-Star, Quixtar, QuickStar, Quickster,
Kwikster, Kwik Star. Tons of potential for confusion.
Guero... it is more than that. You no longer have a combined queue where you
can decide on the fly which delivery method you want. Now they will require
users to go back and forth between two descrete sites. Bone headed
move. In a time when vendors are trying to consolidate and lock in
loyalty by creating a one stop shop, these guys are going the other direction.
Amazon is a great example of doing everything at one site, but in the back
ground you are working with a ton of different vendors.This smells
of Netflix trying to position the DVD business for sale or complete divertature.
Perhaps it is a brilliant move, who knows. But they will be taking home less of
my money each month because of it.
Who uses DVDs these days. Old tecknology. I prefer streaming. Way to go
Netflix. Now get better selection of streaming movies.
Who really cares what the Deseret News board member thinks? It's like the writer
started out telling us about Netflix, and by the end of the article was plugging
a book written by one of his bosses, and his theories about business. Meanwhile, the question of how this will affect Netflix users remains
Hopefully, with Netfix concentrating on the streaming portion of the business,
they can substantially increase their selection. If not, I will be cancelling.
Well Netflix had better do a lot more with their "new releases" on the
streaming side real soon because most of them have been out for 10+ years. It seems to me that Netflix has gone backwards in their approach to making
more movies more accessible.
If they increase their library of movies available for instant streaming all
these changes will be acceptable. Time will tell. I don't have much patience
with them as a customer.Undoubtedly redbox has been the benefit of
Apple has 2 huge data centers almost online and I believe they offer something
better than what Netflix is currently doing. Cancel your Netflix and wait for a
To those saying that the headline is deceptive, it isn't. Read the letter from
the CEO. Netflix is now out of the DVD business. You can no longer manage your
DVD or Instant Watching lists from the same web site and you will see two
different billings to your credit card: one from Netflix and one from Qwikster -
so those two services are managed by two distinct providers.So long
Netflix. It was good while it lasted. I hope that enough will drop the service
that it will send the message that customers don't like to see prices go up and
services go down.
This is what happens when you do not live by the old advise of "If it isn't
broke don't fix it" After many years as a Netflix subscriber, I will be
cancelling my subscription.
@MC UteI'm pretty sure Blockbuster had that philosophy, and by they time
they realized that they world had passed them by it was too late. Physical media
is dying, kids will laugh at DVD's like I laugh at 8-tracks. Netflix is taking
the short term pain for long term gain and I actually think this is a very smart
long term strategy.
Good strategy for Netflix. Cable and satellite are a bad product - grossly
overpriced for junk programs and movies 99.9% of the time I don't want. Steaming
video will eventually give me more options and I will be able to pay for that
which I only want to. Granted, it isn't fully here yet, and has a way to go, but
anybody with common sense knows that the market will make this happen
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