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Comments about ‘ESPN's business 'blueprint' part of college football's problem’

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Published: Monday, Aug. 15 2011 2:19 p.m. MDT

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hedgehog
Ann Arbor, MI

How dare you speak of ESPN this way!

Moderate
Salt Lake City, UT

The NCAA could easily reform ESPN. The "nice" way is for the NCAA to develop a football tournament. If they don't organize a playoffs, the media companies will.

The "tough" way is for the NCAA to ban conferences from negotiating TV contracts. All contracts should be negotiated through the NCAA. That would put an end to conferences thinking they need to super-size themselves in order to get enormous TV contracts.

Madden
Herriman, UT

ESPN does not stand for objective journalism - who on earth ever thought they did? They are an entertainment-based TV channel that has expended to multiple channels, websites, magazines, radio and more. Of course they will cover and promote those sports that make them the most money, who wouldn't? You don't see them give much coverage to cricket, soccer, rugby or any other sport not popular in the US...the same goes for less popular sports and leagues, and it will never change.

Y Grad / Y Dad
Richland, WA

Moderate

Those two ideas were, well, positively moderate.

Honestly, a tournament that provided a fair chance to any team able to prove it on the field, and a system that hopefully doesn't reward mediocrity, but at least would not feed the "rich get richer" syndrome?

Striker
Omaha, NE

ESPN can do whatever they want with NASCAR and everything else, but as long as they keep giving BYU 10 games on their network each season, they can do whatever they want as far as I'm concerned!

Cougars --Best Little Brothers
Irvine, CA

Interesting...
And who wants to be exposed on ESPN?

bribri86
Phoenix, AZ

NASCAR and Hockey huh? Two of the biggest WHO CARES sports in the world. I think those events are dying off for themselves and have nothing to do with ESPN. ESPN is a business and, as long as the NCAA caters to businesses (i.e. the bowls and the BCS) then get off their back. I can't believe this article made the website. Must have been one of those "Ok, if the A&M thing doesn't pan out, we'll publish your article" type deals. This is sad if this is the best article they can throw up (pun intended) here. Give us a real story! Not someone whining.

SLC BYU Fan
Salt Lake City, UT

@Moderate: It would be nice if we could go back to the NCAA as an umbrella orgainization for this as it was prior to a Supreme Court decision back in the early 1970s where the end result was the College Football Association. That began to fall apart by the late 1980s as the SEC expanded the SWC fell apart and conferences asserted control over 1st and 2nd tier TV rights. The feud now is the biggest schools like Texas want control of their 3rd tier rights or conferences want to control them with their own cable TV networks locally (aka The MTN 1st, 2nd & 3rd tier rights). Conferences have become VERY powerful and even put limits on when league members can schedule OOC games which is why right now Utah can only play BYU in September.

Randy01
Lees Summit, MO

One of the key things here is television advertising rates. With the advent of DVR and video on demand, the best way to ensure that marketing messages are delivered is focus on content that people want to view live. Sports is the big ticket here, the one thing that people won't opt in alternative ways. Advertising rates are going up and will continue to go up. ESPN and others will continue to bid more. As a primarily cable network, ESPN is better positioned than the other major players to profitability set up and maintain individual networks for programs like Texas and BYU. With the delivery technology available, ESPN can exploit a fairly narrow niche market profitably.

This is a technologically enabled trend, and I am not sure that tougher NCAA regulation will do any more than slow it down a little. ESPN looked to lock up the LDS sports fan with its partnership with BYU. To this point, the approach has worked best with conferences because of the regional impact. Texas and BYU will show if we are ready to go down to the individual program level. If it works, the trend will continue.

Moderate
Salt Lake City, UT

Excellent tip SLC BYU Fan. I found "NCAA v. Board of Regents of Univ. of Oklahoma" which dealt with television broadcast rights. Maybe that's the case you were talking about (or similar).

Man. That's too bad. I don't disagree with the ruling, but it sure seems like it has led to the almighty dollar over rivalries and tradition. Shame.

BP
Salt Lake City, UT

Luckily, ESPN is really only broadcasting sports (where biases are common, and relatively harmless in the grand scheme of things).

It's not like they're Fox news or CNN, where the biases can be much more damaging.

CougarKeith
Roy, UT

This article was DUMB! The best schools get exposure, and the best schools get the best players because every recruit wants to be seen! Such is the reason for the rise in Boise State, and will be the reason Utah will either get better or fall off the edge of the Football World! The same thing could happen to BYU, they have 8 years to get their act together before they fall off the edge of the earth though with their TV deal. I think the NBC deal is the only thing keeping Notre Dame in the lime-light, because lets face it, they truly suck and are grasping for ranking just to get good recruits. NBC is the one thing they have other than "Historic Past", I mean I remember when they would get a New Years Day Game taking on a top 10 school for having a 6-6 year! Not anymore! I wonder if NBC will bother to renew their contract, because they aren't paying off I wouldn't think? The bad and small markets get smaller and worse, and the good and bigger markets get better, it's that simple. In my eyes Colorado just Downgraded to PAC_12

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