10 international SEO tips from Google

Google is the top search engine in every country but a few. Consequently, international search engine optimization tips from the search giant carry a lot of weight — no matter which countries a global company targets. Various Google employees — particularly Matt Cutts, head of Google's web spam team — have shared multilingual SEO tips for international websites via YouTube videos, support pages and posts on Google's Webmaster Central Blog. Here are what I see as Google's Top 10 MSEO tips for international websites. Each tip includes links to learn more directly from Google's posts and videos.