| Salt Lake City |
 |
 |
| GER |
12 |
16 |
7 |
35 |
 |
| USA |
10 |
13 |
11 |
34 |
|
| NOR |
11 |
7 |
6 |
24 |
|
| CAN |
6 |
3 |
8 |
17 |
|
| RUS |
6 |
6 |
4 |
16 |
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| AUT |
2 |
4 |
10 |
16 |
|
| ITA |
4 |
4 |
4 |
12 |
|
| FRA |
4 |
5 |
2 |
11 |
|
| SUI |
3 |
2 |
6 |
11 |
|
| NED |
3 |
5 |
0 |
8 |
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Retailers are off to hot start
By Stephen Speckman
Deseret News staff writer
Levi's 501 jeans.
Anything Nike.
People visiting the U.S. for the Olympics want the goods. Utah retailers got 'em.
Athletes or those sent to cover the Games for their country, or people just here for the big show, are snapping up name-brand products in large numbers.
A Factory Stores at Park City spokeswoman said several buses have been dropping international visitors off for a few hours of shopping. They're heading straight for stores like the Levi's outlet.
Athletes tend to gravitate toward the dark or black jeans while the always popular 501 brand of Levi's, which can cost around $100 in other countries, are the biggest seller.
"It's good business," said Frederick Ford, senior vice president for Levi's by MOST. "They're from a variety of nations."
Some are buying as many as four pairs of jeans at a time.
In the same Park City shopping complex, the Nike outlet store has already seen sales take a huge jump.
"A ton of international folks are coming in," said Nike spokeswoman Claudine Leith. The ratio these days, she said, is about 20 percent "local" customers to 80 percent international. "Which is really a flip flop of what (we) normally see.
"Traffic is up substantially," she said. "Sales are definitely up."
And Leith predicts it will only get better as the Games progress.
E-MAIL: sspeckman@desnews.com
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February 11, 2002
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