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Artist's murals are helping brighten up California town along Route 66

Published: Friday, Sept. 4 2015 12:23 a.m. MDT

An unidentified man rests near a mural done by Dan Louden, 52, at Deco Foodservice in Needles, California. Along Needles main drag, bright, colorful murals have Elvis, space aliens and leathered up bikers all paying homage to road of roads, Route 66.  (Irfan Khan/Los Angeles Times/MCT) An unidentified man rests near a mural done by Dan Louden, 52, at Deco Foodservice in Needles, California. Along Needles main drag, bright, colorful murals have Elvis, space aliens and leathered up bikers all paying homage to road of roads, Route 66. (Irfan Khan/Los Angeles Times/MCT)

NEEDLES, Calif — Along old U.S. Route 66, the once-kitschy Overland Motel is crumbling, vacant lots pock downtown and, as if this remote desert outpost weren't suffering enough, the last car dealership folded up and left behind a blanket of empty asphalt.

Not a pretty picture for travelers who might pull off the highway for a burger or to spend the night.

Then last year, a man with a sun-stained face and paint-crusted fingernails drifted in, and the tiny old railroad town of Needles started looking a little brighter.

The first mural popped up on a bare cinder-block wall at the Wagon Wheel Restaurant: A giant Santa Fe locomotive chugging by a roadside sign for the "Route 66 Original Diner."

Another appeared at the Valero gas station, with two space aliens that look like ET driving down Route 66 in a 1950s Buick. Elvis and Marilyn took over the side wall of the Econo Smog with their two-tone Ford Fairlane convertible parked at the Colorado River. Marilyn sported aviators and the King, white leathers.

Residents walk past murals done by Dan Louden, 52, at Chevron Gas Station on Needles Highway in Needles, California. With motels and restaurants shuttered, the stretch of sun-baked Route 66 has seen better days. But thanks to Louden, along Needles main drag, bright, colorful murals have Elvis, space aliens and leathered up bikers all paying homage to road of roads, Route 66.  (Irfan Khan/Los Angeles Times/MCT) Residents walk past murals done by Dan Louden, 52, at Chevron Gas Station on Needles Highway in Needles, California. With motels and restaurants shuttered, the stretch of sun-baked Route 66 has seen better days. But thanks to Louden, along Needles main drag, bright, colorful murals have Elvis, space aliens and leathered up bikers all paying homage to road of roads, Route 66. (Irfan Khan/Los Angeles Times/MCT)

All pay homage to U.S. Route 66, the Mother Road, which ran from Chicago to Los Angeles and right through the heart of Needles before it was retired from the federal highway system in 1985. Other larger-than-life odes appeared seemingly overnight at the Needles Point Pharmacy and Liquor Store, Deco Food Service, the local Chevron station, the Miranda Car Wash and the local Best Western — more than a dozen murals in just a few months, and more are in the works.

The man behind the brush, Dan Louden, spent 30 years bouncing around truck stops in the West, hand-painting any long-hauler's piece de resistance on the cabs or trailers. He painted Harleys for the Hells Angels in San Bernardino — until that got a little too dicey for him — and hand-lettered signs for fish markets, high schools and auto parts stores all the way up to Seattle. He's pinstriped more hot rods than he can remember.

"I do it because there's a lot of fringe benefits that come with this. You travel, you do what you want," said Louden, 52, who grew up in Diamond Bar. "I just love the desert. I don't like living in big cities. I don't like the traffic. Out here you can sleep with the door unlocked."

A mural done by Dan Louden, 52, is seen at Econo Smog & Tune located on West Broadway between Quivera Street and Cibola Street in Needles, California. With motels and restaurants shuttered, the stretch of sun-baked Route 66 has seen better days. But thanks to Louden, along Needles main drag, bright, colorful murals have Elvis, space aliens and leathered up bikers all paying homage to road of roads, Route 66.  (Irfan Khan/Los Angeles Times/MCT) A mural done by Dan Louden, 52, is seen at Econo Smog & Tune located on West Broadway between Quivera Street and Cibola Street in Needles, California. With motels and restaurants shuttered, the stretch of sun-baked Route 66 has seen better days. But thanks to Louden, along Needles main drag, bright, colorful murals have Elvis, space aliens and leathered up bikers all paying homage to road of roads, Route 66. (Irfan Khan/Los Angeles Times/MCT)

Susan Alexis, owner of the Wagon Wheel, said that a couple years back, Louden did odd jobs for her and others around town, but they didn't know he was a master with a few cans of paint.

When he mentioned it to her while breezing through town one time, she hired him on the spot. Alexis had wanted to paint the restaurant's side wall ever since noticing how ugly the bank of cinder blocks looked on Google Maps' street view.

"I just wanted to bring some nostalgia to the building. We have so much history here, but our town doesn't reflect it," Alexis said. "Now, everyone around town is talking about the guy."

Louden said he's been drawing and painting ever since he was a kid but never pursued it. Then one day, when he was about 20, he delivered paint to an "old school" sign shop in Yucaipa and his life changed forever.

Louden has a house outside of Kingman, Ariz. His girlfriend, Vicky Bowden, a former nurse from Lone Pine, helps him with his art.

A mural done by Dan Louden, 52, at Gus' Fresh Jerky is seen on Needles Highway and K Street in Needles, California.  With motels and restaurants shuttered, the stretch of sun-baked Route 66 has seen better days. But thanks to Louden, along Needles main drag, bright, colorful murals have Elvis, space aliens and leathered up bikers all paying homage to road of roads, Route 66. (Irfan Khan/Los Angeles Times/MCT) A mural done by Dan Louden, 52, at Gus' Fresh Jerky is seen on Needles Highway and K Street in Needles, California. With motels and restaurants shuttered, the stretch of sun-baked Route 66 has seen better days. But thanks to Louden, along Needles main drag, bright, colorful murals have Elvis, space aliens and leathered up bikers all paying homage to road of roads, Route 66. (Irfan Khan/Los Angeles Times/MCT)

With work pouring in, they have camped out at the Needles Inn for weeks at a time, working almost every day. It helps that he's affordable — $500 for a mural covering the side of a small building — and fast. Most jobs are wrapped up in a day. When they overheat in the scorching Mojave sun, they take a dip in the Colorado.

"It's certainly brightened up downtown, and hopefully it'll help bring more tourists in," said Needles Mayor Edward Paget. "It's not like this was planned. People are doing it on their own — and they're being greatly encouraged by both myself and the City Council to improve downtown."

Most of the businesses hiring Louden have stuck to a Route 66 theme, honoring the highway that lighted up Needles during its last heyday. Last November, the town also celebrated the 85th anniversary of the road.

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