SALT LAKE CITY — The district has announced new brand identity concepts for East, Highland, and West high schools. The district communications department has worked closely with the schools to develop a series of logo concepts to be used in all school communications.
This process will also include new websites with mobile users in mind. The district aims to share these concepts with the community and various stakeholder groups to receive feedback on each item.
The public is asked to review the materials presented in the websites listed below and consider how they may represent each high school in the many forms each item may be used: on websites, banners, letterhead, jerseys, T-shirts, athletic gear, publications, promotional items, etc.
Those who would like to share their thoughts are asked to do so by participating in the poll question below each concept, or by contacting Andy Shaffer at andy.shaffer@slcschools.org.
The websites are: East High School — east.slcschools.org/branding, Highland High School — highland.slcschools.org/branding, West High School — west.slcschools.org/branding.
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I think I like the idea of a school Coat of Arms rather than mascot associations. Being affiliated with animals, hogs, pigs, cats, bears, and other trivial dribble seems to demean the achievements of education and school alumni.
I think More..
Re: my two cents
I would say your post is worth...three cents....c'mon!
No school pride in a badge. No uniforms please. No reused clothing that would be too expensive if made in the USA.
I like the new looks.