Young adults using social media can be an asset to growing the company rather than a hindrance.
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SALT LAKE CITY — Lack of employment for those born between 1976 and 2001 could be the fault of managers. Many managers aren't confident the work millennials provide can bring results and increase the company, according to the Young Entrepreneur Council.
Managers may feel threatened by young adults' addiction to social media outlets and cell phone usage, but the Young Entrepreneur Council found that this attribute could boost the company instead of holding it back.
For 52 percent of young adults, highlighting the company on the millennial's Facebook can be seen by more than 300 friends. About 66 percent of young adults reported they would look up a store after seeing that their friend already had, said the report.
Because of social media, "friends of fans represent a set of consumers 34 times larger than fans themselves," according to the Young Entrepreneur Council.
But for those still concerned about a new hire using social media, "One in three millennials said he or she would prioritize social media freedom, device flexibility and work mobility over salary in accepting a job offer," said the report.
Email: ehong@desnews.com
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