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T-Mobile to start selling iPhones on April 12

By Peter Svensson

Associated Press

Published: Tuesday, March 26 2013 8:44 p.m. MDT

T-Mobile CEO John Legere speaks during a news conference Tuesday, March 26, 2013 in New York. T-Mobile will start offering the iPhone 5 on April 12, filling what Legere said was "a huge void" in its phone lineup. The company is currently the only major U.S. carrier not to offer Apple's popular smartphone. (AP Photo/Mary Altaffer)

Associated Press

NEW YORK — T-Mobile USA on Tuesday said it will start offering the iPhone on April 12.

T-Mobile, the fourth-largest of the national U.S. phone companies, has been losing customers to the bigger companies, which all sell the iPhone.

"This is a big deal for us," T-Mobile CEO John Legere said at an event in New York.

The company will charge $100 up front for the iPhone 5, then another $20 per month for two years. That's on top of service fees for voice, text and data that start at $50 per month. The total monthly cost starts at $70 per month, a substantial discount to prices offered by bigger companies.

In areas where its network supports them, T-Mobile will also sell the older iPhone 4, for $15 down and $15 per month for two years, and the 4S for $70 plus $20 per month for two years.

T-Mobile's network has, until recently, not been able to offer high-speed data service to iPhones. It's now able to deliver high-speed data to iPhones in some cities, and it has lured more than 2.1 million off-contract AT&T iPhones, executives said Tuesday.

The new phone announcements come just days after T-Mobile ditched its conventional contract-based plans in favor of selling phones on an installment basis. It's separating the cost of the phone from the service, and when a phone is paid off, usually after two years, the monthly fee for the phone disappears from the billing statement.

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