The Weber State University Athletic Department introduced a new look Friday, creating a fresher, more marketable logo as part of a rebranding effort for Wildcat athletics.
Weber State athletics brought together a committee from various areas of the WSU campus and community to come up with a new look, which will benefit all 16 NCAA athletic programs and will create unity across the department and university.
"We are excited about this new logo and new look for Wildcat Athletics," said WSU athletic director Jerry Bovee. "This new approach gives us greater flexibility in branding Weber State athletics in a variety of different platforms. This is a fresher, more marketable look that will assist us to create consistency in marketing Wildcat athletics."
The campaign includes a primary mark with secondary marks and new word marks. The primary logo features the Wildcat head with a new-look color scheme, featuring a darker purple as well as gray and white. Other secondary marks include the Cathead with paws and the paw alone. Other custom word marks add to the flexibility of usage.
The shield has been dropped from the primary mark offering others options both digitally and in creating new apparel.
"The idea was to keep the same basic Wildcat while updating the look in an effort to give options with color and different backgrounds," Bovee said. "This will allow for the use of different color schemes in connection with the new logo."
WSU WOMEN'S BASKETBALL: Head coach Bethann Ord has announced the hiring of Clenita "Penny" Jones as a new assistant coach with the Wildcats. Jones will help coordinate the academic efforts as well as focus on player development, community service, scouting and recruiting for the Wildcats.
Jones comes to Weber State from Seward County Community College in Liberal, Kan., where she spent the past three seasons as an assistant coach with the Lady Saints. She coached four All-Americans at Seward County and also coached seven All-Region players and eight All-Conference players. Five players transferred to Division I programs and 12 transferred to four-year schools. In the three seasons at Seward County, Jones helped the Saints post a 75-22 overall record.
Prior to coaching at Seward County, Jones spent two seasons as the director of basketball operations at the University of South Alabama where she was in charge of film exchange, team travel and was the liaison for Lady Jags community service and assisted with academics. While at USA, she coached two Sun-Belt All-Conference players and helped the Lady Jags to two 20-win seasons.
She began her coaching career at Concordia Lutheran High School in Omaha. She spent the 2006-07 season as the head junior varsity coach and was an assistant coach for the varsity team.
"We are excited to have Penny join our program and know she will be a great addition for us," Ord said. "She has a great work ethic and will bring a great intensity to our program. She has coached in one of the best junior college conferences in the nation and has coached some great players and had success recruiting and will be a great fit for our staff and team."
Jones played college basketball at the University of West Florida in Pensacola. She was a four-year starter for the Lady Argonauts and was the team Defensive Player of the Year three years and was the team MVP once. She still ranks second in West Florida history in career assists and is eighth in steals.
UTAH BASEBALL: At Salt Lake City, the Utes had few answers for Stanford ace Mark Appel in a 6-0 loss.
Utah had just four hits on the night.
The Utes left two runners on base in the second inning after Gavin Green singled up the middle with two outs and Jo Jo Sharrar reached on an error before Ethan Leiter struck out to end the inning.
- A tale of two Hills at quarterback for BYU...
- Discipline a focus of spring ball for BYU; 10...
- Best of the West: Arizona back to top seed...
- Dick Harmon: Credit BYU's Rose for...
- About Utah: Replace the prison with the NFL,...
- Utah basketball: Coach K looks out for...
- Morning links: Calipari's subtle jab at Salt...
- Holmoe assesses the state of the program as...
- BYU shocks No. 3 Gonzaga 73-70 110
- Utes come up short in Pac-12 battle... 83
- Discipline a focus of spring ball for... 52
- Utes bounce back, blast Sun Devils 50
- Holmoe assesses the state of the... 47
- Mike Sorensen: How about a Utah-BYU... 44
- About Utah: Replace the prison with the... 40
- Morning links: Is BYU now in the... 40