"The BCS revenue scheme is objectionable ... because financial rewards do not correlate with consumer appeal. In three of the past four post-seasons, non-AQs earned either the highest or second-highest game attendance figures of any BCS Bowl. Furthermore, for three years in a row, BCS Bowls featuring non-AQs have garnered significantly better television ratings than contests between only AQs.
"On-the-field performance, which drives market preferences, also fails to justify the BCS's disparate revenue allocation. AQs boast only a meager 1-4 record against non-AQs in post-season BCS Bowls. And in 2010, a year recognized as the high-water mark for "outsider" participation, the BCS handed each AQ conference that placed one BCS Bowl team $17.7 million but gave two non-AQ conferences just $9.8 million and $7.8 million, respectively, for accomplishing an identical feat."
Yes, this is more pressure on the U.S. Department of Justice to do something.
Will something happen?
The BCS fears nobody — except the government. It has the majority of university presidents voting their way, even as major bowls cost their respective athletic programs money every year.
The BCS stronghold is feeling the scrutiny. The Fiesta Bowl fiasco didn't help.
The Wall Street Journal article had an interesting quote from a Southern Utah University sports economist.
Dave Berri said that on the first day of class every semester at SUU, he asks his students: Who is the national champion in football? Berri tells his students they can use any statistical method they choose to produce the answer — but no one ever gets it right.
"The answer is, you're all wrong," Berri said. "There is no answer. They only play 12 games; they don't play the same teams; the sample size is too small to begin with. It's pointless."
Berri is one of those who signed the letter to the DOJ.
"There are a lot of things wrong with college sports," he said. "This is just one of them."
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