From Deseret News archives:
What's for dinner?
There are many ways for noncooks to put food on the table
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Frozen food aisle
The "Joy of Cooking" cookbook, which has been around since 1931, last month lent its name to a line of 22 frozen main dishes, side dishes, vegetables and breads. Partner Bellisio Foods Inc. says the the products deliver "the taste of homemade without all of the work."
The products are touted as inspired by recipes from the "Joy of Cooking" books, and each package has a suggestion for "customizing" the meal. For instance, making the Roasted Herb Chicken into a chicken pot pie by topping it with a pie crust, or adding pancetta to the Scalloped Potatoes. Or tossing a half-cup of cherry tomatoes to the Creamy Chicken Florentine, which is fettuccine Alfredo studded with chicken chunks and spinach bits. A three-serving entree is about $8.99.
General Mills launched Romano's Macaroni Grill boxed meal kits last week, a step up from its Hamburger Helper line. A five-to-six-serving box retails at around $4.79, but you have to supply the chicken.
Stouffers' familiar red-box entrees, such as lasagne which usually takes an hour to cook in the oven now come in an Easy Express version that microwaves in less than 20 minutes. Bertolli's, meanwhile, has taken its frozen pasta dinners in the opposite direction with a line of Oven Bake Meals.
E-mail: vphillips@desnews.com
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Bob | Oct. 15, 2008 at 6:26 p.m.
I don't think I read an article. I think it was a advertisement in...
K | Oct. 15, 2008 at 4:12 p.m.
Can you please tell me how this is cheaper? It sounds like it is...
Anonymous | Oct. 15, 2008 at 12:49 p.m.
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