WASHINGTON (AP) Barack Obama spent $3.3 million in TV advertising Monday. At that rate the Democrat will spend more than $90 million on ads through Election Day more than all the money Republican rival John McCain has to spend on his entire fall campaign.
McCain's ad spending Monday totaled about $900,000, and the Republican National Committee weighed in with about $700,000.
The disparity between Obama and the Republicans is so wide that it has allowed Obama to spend in more states than McCain and to diversify his message by both attacking McCain and promoting his own personal story.
With national and state polls showing him building a broader lead over McCain, Obama has switched to a more positive pitch.
Last week, only 34 percent of his ads attacked McCain directly while virtually all of McCain's ads attacked Obama, according to a study by the Wisconsin Advertising Project at the University of Wisconsin-Madison.
- Glenn Beck: Living large in Texas, and richer...
- Mitt Romney ready to claim GOP nomination...
- Mitt Romney clinches GOP nomination with...
- Mitt Romney promises world's strongest...
- Portland man choreographs elaborate proposal,...
- Many insurance plans fall short of law
- Polls show Barack Obama leads marginally in...
- Studies try to find why poorer people are...
- Glenn Beck: Living large in Texas, and...
63 - News analysis: From confidence to...
56 - Mitt Romney promises world's strongest...
35 - Maine churches fighting gay marriage
31 - Studies try to find why poorer people...
27 - Sarah Palin catches flak over her Orrin...
24 - The price of freedom: Nearly half of...
22 - Mitt Romney ready to claim GOP...
18






DeseretNews.com encourages a civil dialogue among its readers. We welcome your thoughtful comments.
— About comments