From Deseret News archives:
Doba founder uses practical ingenuity
That trait has come in handy during Hanks' career as an entrepreneur, and particularly in founding his Orem-based company, Doba, which uses technology to help product suppliers and retailers bring a variety of products to market.
Hanks hopes Doba's Inventory on Demand platform will revolutionize the business-to-business aspect of product sales. Doba has a virtual inventory and fulfillment system that lets suppliers offer a greater variety of products to retailers, who access those products as they are needed by customers rather than having to maintain large inventories.
More than 300 suppliers from 25 product categories use Doba's platform, along with 20,000 startups and 200 small and midsize retailers. More than 2 million unique products can be accessed through Doba, and 225,000 orders representing $15 million in wholesale products have gone through the system since Doba was founded in late 2002.
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eBay Expert | June 27, 2008 at 6:19 p.m.
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