Mitt Romney will officially launch his presidential candidacy next week in New Hampshire.
The Washington Post says: "Romney, who is regarded as the race's (Republican) frontrunner, will formally announce his presidential campaign next Thursday, June 2 in New Hampshire, his campaign confirmed (Thursday) night. … Romney's announcement will take place at the Scamman's Bittersweet Farm in Stratham."
By choosing to announce in New Hampshire, Romney's campaign is indicating its intent to specifically target the Granite State — a decidedly different tactic from how Romney proceeded during his 2008 campaign.
"That tells you a great deal about the different strategic approach Team Romney is applying to the current battle for the Republican presidential nomination as compared to four years ago," PBS News Hour reported on Friday. "Iowa became paramount for Romney in 2008, and he was never able to recover from his loss to Mike Huckabee there. Romney now needs to calibrate just how much time and money to invest in Iowa while keeping the spotlight on New Hampshire, where he holds a significant lead in the polls, owns a home and is well-known from his years governing next door in Massachusetts."
Columnist Chris Cillizza, writing for the Washington Post, also rehashed Romney's 2008 strategy: "Three years ago, Romney tried to run the table of early-voting states — spending millions of dollars in Iowa, New Hampshire and South Carolina only to lose all three and, with them, the nomination. … In the 2008 race, Romney tried to run as a native son in New Hampshire, but after being edged by former Arkansas governor Mike Huckabee in the Iowa caucuses, he was ambushed by Arizona Sen. John McCain in the Granite State — finishing second, six points off the lead."
Despite his newfound New Hampshire focus, Romney will spend all day Friday campaigning in Iowa.