First-year offensive coordinator Brandon Doman is looking to establish a balanced attack designed to keep opposing defenses guessing.
"We've really tried to build a strong foundation of play-action stuff," he said. "We want to be able to physically run the football. If we can against the teams we'll be playing now, it will sure help us be better in the pass game. In years past, if you go back and look statistically against these types of teams that we'll play as an independent program, we haven't been as successful. We haven't been able to run the ball as successfully against these teams. In order for us to be a top 10 football program, in this style of a schedule, we've got to run the ball more effectively. So we spent a lot of time focusing on that."
Under former offensive coordinator Robert Anae, the Cougar offense had become stagnant and predictable. Doman plans to put Heaps under center more often and build on the momentum accrued during the second half of the season that saw BYU win six of its final eight games.
"We're still growing; we're still learning. It's been a lot of fun," he said. "I'm very happy with my progress so far. I just want to continue to keep improving and getting better every day. That's something I'm really looking at this off-season and heading into fall camp. The team goes as the quarterback goes, so there's a lot I need to do to get this team ready."
Heaps has plenty of weapons at his disposal. Running backs JJ Di Luigi, Bryan Kariya and Joshua Quezada provide the Cougars with a strong ground game.
"We're going to mix it up and utilize them in the run game and be balanced that way, especially on first down," Doman said. "Then you'll see us do a lot more play-action. Second-and-10, third down, those kinds of things, you'll see us do more of our drop-back pass game that we love to do. But it's got to be more balanced than we've done in the past."
As a group, wide receivers McKay Jacobson, Cody Hoffman, Ross Apo, Spencer Hafoka, Rhen Brown, JD Falslev and Matt Marshall should put up big numbers under the direction of first-year wide receivers coach Ben Cahoon.
"Our receivers have improved drastically over the past season," Heaps said. "Coach Cahoon has done a fantastic job getting our technique down and getting them thinking about coverages and getting them thinking right. It's going to help us heading into the off-season."
The only real question is at tight end, where the Cougars are looking for players like Devin Mahina, Austin Holt and Marcus Mathews to step up.
The BYU offensive line returns four starters, including left tackle Matt Reynolds, center Terence Brown and left guard Braden Hansen. All three were sidelined during spring drills as they recovered from surgeries, which enabled key backups to gain experience.
"BYU's always been a team where we've had some really good players, but not necessarily known for a lot of depth," Heaps said. "Now we have talent all over the field. We're just excited with our development right now."
Doman, who's in his first season as the play-caller, will be at the controls of the offense.
"We want to be able to run and throw the ball around," Doman said. "If we can combine those components here like BYU used to be able to do in the 1980s and early 1990s, we'll really be hard to stop. But that's an 'if' right now."
BYU had limited time to put its inaugural independent schedule together. But it features some impressive big-name opponents and a tough opening month.
The Cougars kick off the season at Ole Miss of the Southeastern Conference on Sept. 3, with a trip to Texas of the Big 12 the following week.
Then comes the home-opener, a showdown with archrival Utah, of the Pac-12, followed by a home game against Central Florida, a potential top 25 team.
In terms of scheduling, the Cougars' partnership with ESPN has already paid dividends. ESPN played an instrumental role in setting up the Ole Miss contest and the Oct. 28 game against TCU at Cowboys Stadium.
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