The number: Email vs. social sites

Published: Friday, Oct. 1 2010 11:52 p.m. MDT

60%

Email vs. social sites

Older adults use former more

Email remains the most popular activity for older Internet users, but among young online adults, social networking sites are just as much a part of the daily routine as email. Websites like Facebook are becoming increasingly popular among older Internet users; the number of online adults ages 50 and older on social networking sites nearly doubled in the past year. But on a typical day, while a majority of online adults ages 50-64 (60%) and ages 65 and older (55%) send and receive email, relatively few check in with their friends and family via social networking sites (20% and 13%). Among online adults ages 18-29, however, there is little difference between the two online activities. Fully 60% of young adults visit a social networking site daily, and relatively the same number (62%) send and receive email daily.

SOURCE: Pew Research Center

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