Romney wrote much of his new book, "No Apology: The Case for American Greatness," at the home. La Jolla is also amid a southern California cluster of fellow Mormons. The Church of Jesus Christ of Latter-day Saints owned the La Jolla store where Romney recently signed copies his book, and it's located just across Interstate 5 from a towering Mormon temple. Many of the nearly 1,000 who lined up were Mormons, based on interviews.
"To me he represents the spirit of being industrious, productive, positive, earning your way, and whether or not Gov. Romney seeks candidacy the next election, he's inspiring the spirit of service in America," said one of those who waited, Bradley Hill, 60, of La Mesa.
While the streets of La Jolla are filled with emblems of capitalism, from exotic car dealerships to pricey retailers and high-end restaurants, Romney has decidedly lowbrow tastes.
He said one of his favorite meals is the turkey burger at the Burger Lounge. Another favorite place is the Marketplace Grille, where he orders the chicken bowl — chicken served with tabbouleh, a choice of white or herbed rice, and lavash bread. It is served on paper plates with plastic utensils.
"He comes in with his grandchildren," said Mehran Izadi, the restaurant's co-owner. "He's very down to earth. You don't expect that from a politician."
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