From Deseret News archives:

Marketgoers get taste of new products

Published: Thursday, Aug. 23, 2007 12:25 a.m. MDT
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From the company that brought you such tasty snacks as Chocolate Chip Crunch, Crunchy Peanut Butter and Black Cherry Almond, watch now for Blueberry Crisp and Maple Nut, the two newest flavors from the makers of the Clif Bar.

Test samplings by passers-by at the Outdoor Retailer Summer Market proved what company creators believed. Which was, said Eric Walle, western regional sales representative, "That they will definitely be up there among the favorites. They are definitely good."

Destined to become another popular items in the food basket is the new Peanut Butter Pretzel.

The best part, of course, as Walle confirmed, is the bars are also good for you. The organic fruit and nut bars, for example, are blended from 100 percent organic ingredients, come with two servings of fruit in each bar and have no trans fats.

Otherwise, as Walle pointed out, "a healthier real food snack bar that uses lots of organic ingredients and tastes really good."

The summer show, which draws hundreds of manufacturers and thousands of retailers in search of new and proven products, is the largest of its kind in the country.

These are products that will start showing up on retail shelves between now the annual closeout of winter goods.

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As might be expected, the list of products is nearly endless. For every item, there are styles and models and color, not to mention sizes to compliment that item.

For the serious climbers and hikers, Black Diamond has a list of products maybe not so new but definitely improved.

Take backpacks, for example. The redesigned packs, explained Joe Skrivan, senior designer, are made to carry all the necessary equipment but without all the unnecessary gadgets. Made for the climber, the pack has a simple cover in the back that can hold, among other things, a helmet for easy stowage and easier access.

Improvements have also been made in its LED headlamps. One of its more popular lights, for example, has the option of using a rechargeable battery. It is the only headlamp system with this option. With traditional alkaline batteries, at its brightest, it will give light for up to 25 hours, and on its most conservative setting up to 200 hours.

Called a backup or emergency light, or simply as a lightweight companion for more moderate hikes, is the Ion, which with battery weighs but 1 ounce.

For those who sometimes get confused on the direction of true north, Magellan and National Geographic have teamed up to develop the latest in handheld GPS or global positioning systems and highly detailed maps.

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