From Deseret News archives:
Salt Lake Mayoral hopefuls spicing up campaigns
4 front-runners now buying distinctive TV ads
Get ready to see them in a new light: in your living room, as a Spandex-clad bicyclist, a "friend of the wild" surrounded by stuffed animals, or an animated superhero.
As the race for Mayor Rocky Anderson's replacement heats up, with the primary election less than a month away, the four front-runner candidates are starting to buy advertising time on TV and radio, mailers are going out and billboards are proliferating.
One candidate, House Minority Leader Ralph Becker, D-Salt Lake, has already begun airing his ad on cable. The 30-second spot, which started running Tuesday, focuses on his endorsements, including former Utah first lady Norma Matheson and "nearly every Salt Lake City Democrat in the Legislature," specifically naming Sen. Scott McCoy and Rep. Jackie Biskupski.
"When Ralph sees out-of-control development, more traffic and failing schools, Ralph becomes the hero Salt Lake City needs: Blueprint Man," the ad's voice-over says. It says Blueprint Man "improves Salt Lake City schools faster than a speeding light rail."
Both ads reference Becker's affiliation with the Democratic Party, widely seen as a boon in the progressive capital city. They also aim to draw votes away from the race's other top Democrat, Salt Lake County Councilwoman Jenny Wilson, without naming her but by repeatedly calling Becker "the one Democrat" with the experience and vision to be mayor.
Two other candidates, current City Councilman Dave Buhler and former Councilman Keith Christensen, plan to begin airing their TV and radio ads Monday. Their TV spots will be shown on cable as well as during local evening news broadcasts.
Buhler's seven different ads are the most produced by any of the campaigns. They all feature the councilman in front of an all-white background, using different props to tackle different issues.
Recent comments
Wow...This seems to be yet another case of avoiding the reality and...
Michael | Sept. 1, 2007 at 9:15 a.m.
To Robert:
Unbelievable. Please go back to the Pleistocene, or...
JeanLouise | Aug. 17, 2007 at 5:10 p.m.
I think this is great. Although I'm not happy with Dave Buhler, how...
Daniel | Aug. 13, 2007 at 6:55 p.m.
- Real Salt Lake: Game at a glance 12:36 a.m.
- Paper circulation worse than it looks 12:28 a.m.
- RSL wins MLS Cup on penalty kicks 12:22 a.m.
- Editorial: Cancer screening 12:15 a.m.
- Afterthoughts 12:15 a.m.
- Treat teachers with respect, trust 12:15 a.m.
- 'Reform' helps old, hurts young 12:15 a.m.
- Letters: No DUI law is too strict 12:15 a.m.
- Letters: Sportsmanship lacking 12:15 a.m.
- Letters: Ticket price misleading 12:15 a.m.
- BYU records with win
- Glenn Beck to enter politics?
- Jazz outlast Pistons in overtime
- Cougars turn focus to dreaded rivals
- Cougars put the fun back in football
- Former BYU professor remembered
- Kirilenko heating up for the Jazz
- Police link alcohol to murder
- Wendover airfield's legacy lost?
- Florida No. 1, TCU 4 in AP Top 25
- Buttars wants to limit gay rights laws
202 - Glenn Beck to enter politics?
191 - Palin plans tour stop in Utah
178 - BYU records with win
129 - RSL wins MLS Cup on penalty kicks
128 - Palin's book shows she's unqualified
125 - Officer cleared in Cardall Taser case
103 - BYU cuts Women's Research Inst.
100 - Jazz finally win in San Antonio
98 - Utes knock off rival Aggies
93
A little after midnight Wednesday morning, about 21 hours ago as I write...
There's a lot of reason to leave your plastic home as you shop:
this is to NevadaUTE @ 10:25!!! I love soccer, I love Real and it brought a...
wow!!! amazing. UTAH JAZZ DO SOMETHING!!!
So much fear and anger from Beck lovers. You all lost the last election, we...
This is the most emotion I have had watching a sporting event since my...
Nicky Rimando is my hero! I love that guy. He has had his detractors, but...
Two stars means nothing! We played as a team and it showed! I'm still in...
After 15 years, MLS has really grown. Packed seats for the MLS Cup was truly...
I can't believe Donovan hit his PK over the crossbar! Hopefully it won't...
Liberals are not scared of Beck and Palin at all. If you could read the posts...
South Salt Lake will be well served by Mayor Wood!


