From Deseret News archives:
Firstline brings security to masses
Keyes and Thurston, who met when both were up-and-coming young managers at a cell phone company, built a direct-sales force made up mainly of college students who work summers in cities around the country.
They extensively trained their salespeople and handsomely rewarded their successes: some workers made more than $100,000 in one summer, paying for their entire college educations. And they paid for all of this using credit cards until they could adopt more traditional practices.
One of the company's current sales and recruiting methods involves a reality television series, set to run on national TV in 2008. The show will focus on Firstline's 2,000 sales reps to find "the next entrepreneurial prodigy" and award that winner $1 million.
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HOLA TREVOR | Nov. 29, 2008 at 6:32 p.m.
- Backyard with 11 bodies investigated 8:23 p.m.
- Police seek 2 men in sexual assaults 8:21 p.m.
- TE George's wife delivers 8:17 p.m.
- Utah soldier is laid to rest 8:10 p.m.
- D.A. retires, leaves mixed legacy 8:07 p.m.
- House bill would boost costs 8:06 p.m.
- $47B in suspect Medicare claims 8:05 p.m.
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356 - Editorial: Mormons and gay rights
199 - Senators want food tax restored
164 - Will state consider gay rights law?
148 - No. 22 BYU holds off pesky Lobos
136 - Can BYU root for (ick) Utah Utes?
130 - Letters: Strange breed in Utah
129 - Utes remain silent about BCS
120 - S.L. vote pending on gay protections
113 - Pratt pleads not guilty to sex charges
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