From Deseret News archives:

Jazz build a contender under their own rules

Published: Tuesday, May 29, 2007 12:21 a.m. MDT
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You hear a lot of dumb things in my line of work. Ridiculous conspiracy theories. Unworkable trades. But among the dumbest came last week, when a radio guy suggested to me that the rules in the NBA make it impossible for a team to improve. Not bad trades or insipid coaching hires. The rules. Something about how teams are so hamstrung by contracts, and can't make deals because of the cap, and boo, hoo, hoo.

That's stupid.

Is the NBA's collective-bargaining agreement written in Sanskrit?

This isn't brain surgery. Smart drafting, signing the right free agents, and managing the cap leads to championships. No one is perfect; the last four teams standing in the playoffs have each made a number of mistakes when it comes to personnel. But they've made so many right calls they've overcome their errors.

Take Utah, which faced down obstacles of history of culture and of finances to get back to the Western Conference finals. Instead of making excuses when the John Stockton-Karl Malone era ended, general manager Kevin O'Connor and coach Jerry Sloan went back to work.

No team starts from further back than the Jazz. For years, players around the league were reluctant to come here, fearful of a city that didn't seem to have much to offer in terms of culture for African American, non-Mormon players. So when Stockton and Malone left the stage, Utah had a sales job to do.

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"What we try and do is go right after you," O'Connor said yesterday. "You interested or not? I can't move Utah any closer to the beach. I can't give you some of the things that other cities can ... so I try to ask those questions real hard and real quick. It goes back to my recruiting days. The worst place to finish is second."

Then there was Sloan, the crustiest of old coots, who has won only 1,000 games or so by demanding that people show up on time and be ready to sweat. Or, as he puts it, "Some guys think shaking hands is hard work." Yet his way is anathema to a lot of players today, who have been told how great they are since they were 12.

But owner Larry Miller didn't fire Sloan for some player-friendly coach. And after years of frugality — cheapness — over the years, Miller finally opened his wallet. In 2003, the Jazz went after restricted free agents Gilbert Arenas, Jason Terry and Corey Maggette. They got none of them but didn't quit.

The following summer, the Jazz targeted center Mehmet Okur and power forward Carlos Boozer — whom they almost drafted in 2002. (Instead, Utah drafted ... Curtis Borchardt. See? Not perfect.)

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Jazz star Carlos Boozer shakes hands with Utah Jazz owner Larry Miller before Game 4 of the Western Conference Finals against the San Antonio Spurs on Monday night at EnergySolutions Arena.

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