From Deseret News archives:
Modest formal wear wins with teenagers and moms
They applaud the dresses that sparkle and swoosh, the gowns that say "look at me" because of the ornamentation and the design, the prom formals that sell with the teenagers as well as dad and mom.
And it's not by accident,
"We welcome the (LDS) young women's groups," said Eddie Gist, who created and operates Modest by Design with his wife, Heather, and her parents, Jeff and Elaine Ferguson.
Gist has been sewing since the seventh grade and graduated from high school as a champion wrestler with a tailoring certificate.
After he joined The Church of Jesus Christ of Latter-day Saints, he and his wife decided to create modest, beautiful clothing that women could wear in style.
The clothes modeled in the Lehi shows included satin and chiffon gowns in coral, mint green, black, creme, red, pink, blue and yellow.
Some tied. Others had a wrap of fabric draped dramatically across the skirt.
Many sparkled with rhinestones and sequins.
Rows of tiny buttons marched up the back.
Scarf-tip hemlines dressed up the ordinary.
In addition to modest beaded-top prom gown options, models showed off full-skirted wedding and slim-fitting bridesmaid dresses, flower girl choices with tufted skirts and Sunday go-to-church frocks.
The teenage winner of the annual design contest was honored and her dress shown to the audience. Kelsey Malone from Hooper, Utah, designed her dream prom dress in black and white with a medallion-trimmed bodice and skirt and sewn-in edging.
E-mail: haddoc@desnews.com
Comments
- RSL will play for MLS Cup tonight 3:06 a.m.
- Jazz outlast Pistons in overtime 3:06 a.m.
- Utah Utes whip SDSU 3:05 a.m.
- BYU records with win 3:05 a.m.
- RSL dancing with soccer stars 3:04 a.m.
- Cougars turn focus to dreaded rivals 3:04 a.m.
- Dixie State campus briefs 3:03 a.m.
- Weber State campus briefs 3:02 a.m.
- UVU campus briefs 3:01 a.m.
- BYU campus briefs 2:59 a.m.
- Glenn Beck to enter politics?
- Can BYU throw vs. Air Force?
- BYU records with win
- Police link alcohol to murder
- Huntsman blasts media over trip
- Cougars cruise to victory in Hawaii
- Christian leaders not backing down
- Religion cited in deportation fight
- Orem man acquitted in tot's death
- 4A: Timpview wins 4th in 4 years
- Buttars wants to limit gay rights laws
192 - Palin plans tour stop in Utah
173 - Glenn Beck to enter politics?
129 - Palin's book shows she's unqualified
122 - Officer cleared in Cardall Taser case
103 - BYU cuts Women's Research Inst.
100 - Jazz finally win in San Antonio
98 - BYU records with win
95 - Utes knock off rival Aggies
93 - Huntsman pleased with Obama
87
A little after midnight Wednesday morning, about 21 hours ago as I write...
There's a lot of reason to leave your plastic home as you shop:
Beck is extremely smart, he is selling books and is very popular on TV. All...
@Mick, the Federal Govt is run by corporations through contributions and...
Lets bond together and hope for a REAL celebration SUnday night, can hardly...
I was on the playground too and some teachers came out and called us all to...
B.Y.U. has been a consistent a top 25 ranked winner under Max Hall. Hall has...
Did Timp win four in a row or 4 in 4 years?
You have a lot of growing up to do, It seems like you have not cxperienced...
The proposed ethics law puts roughly the same burden on a legislator that a...
Hall ACTUALLY broke the all timme wins record vs WYO last week. I guess...
Sounds to me like Kraig Powell may be a candidate for resignation. So long,...



You can be the first to comment on this story.