From Deseret News archives:
TruVision sets sights on leading industry
In 1985, he owned a successful meat and seafood company that had pioneered the distribution of chicken nuggets nationwide. He sold that business, investing the proceeds in stock options. When he returned from a vacation, he found that what he had thought was enough money to last the rest of his life was gone.
But Atwood kept looking for opportunities and soon found one in the form of two optical stores and a discount eyeglass program created with UnitedHealthcare. After opening three more locations, Atwood sold that company for five times its revenue.
The optical business had given Atwood the idea for his next business venture, a company that started with selling mail-order contacts and eventually became South Jordan-based TruVision, which offers discounts on contacts and Lasik eye surgery to health plans.
The company partners with more than 100 million health-plan members and refers the most cases of Lasik surgery in the United States.
Atwood sold the company in November 2005 to TLC Vision, but he remains on the firm's senior management team, trying to make it the largest and most profitable laser company in the country.
Comments
- Exhibit serves Old Masters revisions 3:21 p.m.
- Cheat Sheet: Shoveling snow 3:18 p.m.
- 50-plus crowd loves Web dating 3:18 p.m.
- Why do we hate? Academics ask 3:18 p.m.
- Palliative medicine draws doctors 3:18 p.m.
- Relationship: Thanksgiving 3:18 p.m.
- Survival strategies for 'Black Friday' 3:18 p.m.
- A garden fit for a Hobbit 3:13 p.m.
- Green Bay beats 49ers 30-24 3:00 p.m.
- Lions beat Browns 38-37 2:58 p.m.
- Glenn Beck to enter politics?
- BYU records with win
- Jazz outlast Pistons in overtime
- Cougars turn focus to dreaded rivals
- Police link alcohol to murder
- Utah Utes whip SDSU
- Former BYU professor remembered
- Cougars put the fun back in football
- Kirilenko heating up for the Jazz
- Y. coach Hill up for Portland State job
- Buttars wants to limit gay rights laws
200 - Glenn Beck to enter politics?
176 - Palin plans tour stop in Utah
175 - BYU records with win
124 - Palin's book shows she's unqualified
123 - Officer cleared in Cardall Taser case
103 - BYU cuts Women's Research Inst.
100 - Jazz finally win in San Antonio
98 - Utes knock off rival Aggies
93 - Huntsman pleased with Obama
87
There's a lot of reason to leave your plastic home as you shop:
I don't pretend to be an expert on global warming. I've met with...
RE: White Lighting, There are no moral victories for the state championship,...
Wow!! After playing Oklahoma & Air Force, we finaly get to play big sister....
Some say even a drop of alcohol in the blood stream can alter a personality...
No one is saying give gays preference, just give them equal rights and...
thats agood half for Hall. u is in trouble!
Dick writes: "QB Max Hall caught an errant slap right in his genealogical...
So, you want a totalitarian system? Just execute him and throw the...
Goose, Don't be too sure. Was Eric just trying to get away and the guy...
I think your misinformed about alot of things here. Do you really think you...
u u fans are the best at making excuses before you lose! Mut be golfers,...



You can be the first to comment on this story.